From July 27 to 28, 2024, the vibrant heartbeats of Chinese tradition echoed through Central Park, Burnaby, during the much-anticipated Chinese Cultural Heritage Festival and the 16th Vancouver Water-Splashing Festival. Organized by the Federation of Canadian Chinese Associations, these events saw Amber Financial in a distinguished role as co-chair, actively participating throughout the festivities.
The festival spanned two exhilarating days, drawing thousands into a colorful celebration filled with large-scale parades, an array of performances, and nearly a hundred entertainment activities. It served as a jubilant summer carnival that brought Chinese traditional culture to life in Canada.
Esteemed across various communities, the “Chinese Cultural Heritage Festival” has consistently captured the attention and support of governmental bodies at all three levels in Canada, emphasizing the invaluable contributions of Chinese immigrants to the nation’s fabric. The BC government has, for several years, declared the last week of July as “Chinese Cultural Heritage Week,” inviting people from all ethnic backgrounds to partake in the festivities.
This year’s event was a cultural tapestry, showcasing a wealth of traditional and contemporary performances that celebrated the richness of Chinese heritage. From the mesmerizing grace of lion dances and Tai Chi to the captivating rhythms of exotic music and dance, the festival offered a spectacular cultural feast that underscored the power and beauty of diversity.
Amber Financial played a pivotal role as a co-chair and participant, hosting an engaging booth complete with raffles and interactive games that delighted festival-goers. Committed to serving the overseas Chinese community with exemplary financial services, Amber Financial embraced this opportunity to foster deeper cultural connections and friendship between China and Canada.
With the combined efforts of the Federation and various collaborators, the event attracted an impressive turnout of over 20,000 participants, including local Chinese residents and hundreds of international guests who share a deep appreciation for Chinese culture and the spirit of China-Canada friendship.
The festival not only showcased the enchanting allure of Chinese traditions but also celebrated the harmonious multicultural spirit of Vancouver. A heartfelt thank you goes to the Federation of Canadian Chinese Associations for their impeccable planning and coordination, as well as to all the participants whose enthusiasm made the festival a resounding success.
Amber Financial remains committed to supporting such meaningful events, pledging continued support for initiatives that enhance cultural exchange and cooperation between Canada and China. As we remain deeply rooted in Greater Vancouver and dedicated to uplifting traditions, we eagerly anticipate next year’s festival, promising even more splendor and community spirit.
